The Lil' Things campaign for Unhide reminds us that the little things count. It's moments of dancing, cuddling with your pup, and spending time with family, that brings joy into our lives. 

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Carmel-Samiri-Logo-Oval-Outline

For more than 15 years, my unique mix of creative strategy, technical skills, and business acumen has helped to further the impact of dozens of lifestyle brands. My experience ranges from managing multi-million dollar creative budgets and teams to establishing the brand identity for multiple startup brands.